It’s not too early to get strategic about your brand and marketing.
Too many startups, small businesses and entrepreneurs miss out on a steady flow of sales because don’t understand the impact solid marketing strategy and messaging can bring to their business.
I know you have a vision for growth
You can see the potential for what you’re building (I see it, too!) You know there are women out there who are hurting (sometimes literally) for your offer. But getting clear on how to market your solutions can feel like day 2 of period cramps + diarrhea – exhausting and uncomfortable.
But here's the thing...
It feels hard because you know too much. You’re so close and heart-bound to your business, your customers, and your offers that it’s impossible to determine what and how and where to communicate. My research and strategic plans can sort that all out.
Zoom out to dial in...
You need someone who can zoom out on your brand and dial into your customer’s mindsets, conversations, and needs. Someone who can get clear about the what they need to know and when to be ready to buy.
Decramp your marketing with VIVIA
Think of VIVIA as a strategic partner who gives you a clear strategy and voice for your brand a content plan for your marketing efforts, and the conversion-focused messaging you need to make a bigger impact and income.
Hi, I'm Lanae!
I’m a marketing professional who has spent the last 9 years leading brands in email campaigns, content marketing plans, and foundational brand strategy. I started out on a small marketing team at Microsoft and have since helped brands from big tech to emerging startups in edtech, femtech, and sextech to creative entrepreneurs stand out from the competition and drive profitable growth through strategic marketing. And do it while raising littles (I’ve got three myself!)
I can help you get a clear strategy for your brand messaging, increase your open rates, get more leads, more sales, and more impact more often.
I want to see you grow. Because when women get better, the world gets better.
Our Work (Coming Soon!)
Want to know how I’ve helped other startups and small business owners grow? Head to my portfolio.
That's what she said...
Lanae Carmichael is the real deal. Before working with her, I knew I needed a better welcome sequence. But I was blind to all the ways I could use one to build rapport. She cares deeply about you, the needs of your customers ,and the value of your product/service. She takes her time, gives your project deep consideration, and delivers a fully-realized version of the thing you didn't even know you needed, but now cannot live without.
Rebecca Gunther, Stoned Fruit
How It Works
Ready to get clear on your brand voice, understand your audience, and get high-converting copy?
Fill out a form to tell me about your business.
Hop on a call and we will talk goals, strategy, and bond over helping women live better lives.
Check your email for a proposal, quote and timelines so we can get started.
Work with VIVIA and get more impact, more sales, more often.